Client

Yagni

Yagni is a performance-driven sportswear brand designed for athletes and active individuals who value comfort, durability, and modern style. Built around high-quality fabrics and functional design, Yagni creates apparel that supports movement while maintaining a strong, confident aesthetic. Our focus was to enhance the brand’s digital presence by delivering visually consistent, high-impact content that reflects energy, discipline, and performance positioning.

Service Focus:

digidaftar ADI 2349 E e1770460647525

The Challenge.

As a newly launched sportswear brand, Yagni needed a strong digital presence built entirely from scratch. The challenge was to establish a clear brand identity and performance-focused narrative while creating a clean, scalable website that positioned Yagni as a credible and competitive name in the sportswear space.

1

Brand Foundation

Defining Yagni’s visual identity and performance-led brand language from the ground up.

2

Performance Positioning

Communicating comfort, durability, and functionality across all product touchpoints.

3

Visual Storytelling

Showcasing sportswear products with clean layouts and impactful imagery.

4

UI

Building trust and credibility through strong UI/UX

UI/UX Strategy

We built the UI/UX around Yagni’s core values: precision, reliability, scale, and engineering excellence. The design direction focused on clean grids, corporate professionalism, and a structured flow that mirrors the way large contracting companies operate.

Core UI/UX Decisions:
• Grid-based layouts reflecting architectural structure
• Strong use of visuals to highlight project scale
• Clear categorisation of services for easy navigation
• Corporate colour palette (steel, concrete, blue/grey undertones)
• Trust-building elements: numbers, years of experience, certifications, client list

digidaftar PB

Scope Of Work.

The website was developed with performance, scalability, and a seamless shopping experience in mind, specifically tailored for a high-growth sportswear brand. We created a robust digital storefront that allows Yagni to independently launch new collections, manage inventory, and maintain a premium brand aesthetic without technical dependence.

Development Features:

Fully responsive e-commerce build for seamless shopping on any device

Performance focused architecture optimized for high resolution product photography

Conversion-driven SEO structure targeting activewear and fitness keywords

Intuitive Shopify backend for easy management of collections and products

Optimized loading speeds to ensure a fast and frictionless checkout experience

Screens.

digidaftar yagni2
digidaftar yagni4
digidaftar yagni1
digidaftar yagni5

Outcomes.

The final website elevated SCON’s digital presence to match their industry stature. It now reflects the professionalism, engineering excellence, and large-scale capability the brand is known for , helping them build trust among developers, architects, institutions, and corporate clients.

digidaftar Yagini 1

Ready to give your brand the stylish online
presence it deserves?