Digi Daftar Marketing Technology

Erobern

Erobern is a leading provider of staffing solutions in a wide range of industries. With a deep understanding of the talent landscape, they work closely with their clients to identify their staffing needs and provide top-tier talent that can help drive their business forward.

Erobern

Erobern is a leading provider of staffing solutions in a wide range of industries. With a deep understanding of the talent landscape, they work closely with their clients to identify their staffing needs and provide top-tier talent that can help drive their business forward.

__Scope Of Work

We first had to develop an understanding of the existing brand to create a design strategy. This design strategy encompassed Erobern’s core values and mission, as well as its target audience. The design we developed can be used across all channels, including the website, social media, and other digital marketing efforts. 

Additionally, we also provided advice or guidance on any changes needed to get the most out of the brand design. This included suggestions for changes to the logo, taglines, and the overall brand identity as well as recommendations for any promotional campaigns.

__Project Goals

  • Understanding and defining the brand’s personality
  • Designing a brand identity that effectively conveys the brand’s business values and establishes the tone of the brand

__Research

In order to design Erobern’s logo, the UI/UX required for their website, and also create engaging taglines, we had to research extensively into their target audience and the industries in which they operate. After a thorough evaluation of the current market and a comprehensive competitor analysis, we created a detailed design plan highlighting a fresh, new look for Erobern.

__Key Takeaway

  • Need for a revamp of the brand’s image
  • Outdated website design which needed to be modernised and rebuilt
  • Lack of customer-oriented designs

__Execution

While on the overall new look and feel of Erobern, we considered the colour palette to be used, primary and secondary fonts, and mapped out the overall aesthetic we wanted to achieve. By designing an easy-to-understand new logo, marketing collaterals, and also a stunning new UI/UX for their web presence, we built a memorable new presence for the brand.

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